While YouTube advert revenue has dropped by 2.5% in the first quarter of 2023 compared to the previous year, paid subscriptions have risen. YouTube paid subscription sales have increased by 9% from the previous year. The first quarter (Q1) ended…
YouTube Music have added real-time lyrics to their mobile app. This comes in new efforts to compete with their rivals; Spotify, and Apple Music. Powered by Musixmatch now YouTube Music users will be able to sing along. To keep on…
YouTube Music users will now be able to access everything through the streaming app. With podcasts coming to the platform, there’s no need to turn elsewhere. It’s not just audio podcasts either. Video podcasts will be featured too. YouTube Music…
The majority of streaming services offer radio features which create playlists of songs related to the original song of your choice. YouTube Music have found a way to personalise these radio stations even further. Streaming services offer a radio feature.…
Classical music is on the rise in popularity. In fact, it’s grown by 90% over the past year on YouTube alone. Epidemic Sound based in Sweden have said classical music has been the fastest growing genre used by content creators…
It’s the time of year when all music streaming platforms release their own annual round-ups. Spotify Wrapped came first, shortly followed by Apple Music Replay and YouTube Music’s Recap. YouTube users can access the recap via iOS or Android. YouTube…
Although Spotify currently have top spot within the global music streaming world, they still want more. It seems they’re considering following their competition by increasing their pricing. Both YouTube and Apple Music have recently done the same. Recently both YouTube…
It’s an obvious pairing, no one can be surprised. Both in the YouTube family – it was bound to happen. However, their pairing does come after TikTok have rumoured their possible music store. Is it possible their integration was inspired?…
No longer will YouTube creators have to use Google Ads Manager to promote their channels or content. Currently, the platform are experimenting with a Promotions tab to make this process easier – allowing creators to reach a wider audience. YouTube…
Currently, in the testing stages and therefore only available to certain users – YouTube has plans to enable content creators to use copyrighted music within their videos. This would open a new world to those who make videos regularly. From…
