How to talk to Gen Z without sounding like a mid-life crisis

There are few things on the internet more painful than watching a corporate marketing department try to be “cool”. You’ve almost certainly seen it happen. A brand wants to appeal to a younger demographic, so they assemble a committee of millennials,…

Spotify turns up the volume on live music

Spotify is expanding beyond music streaming and aiming to become a one-stop destination for music fans. The company is exploring ways to connect listeners with artists, concerts and video content, while also creating new sources of revenue. According to reports, Spotify…

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