Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

Spotify premium users on the decline as free users grow

Recently it’s come to light that Spotify’s free users are growing at a much faster rate than Spotify’s premium users. Why is that? Is it that they offer such a great deal for free users that there’s no real point…

Twitter Spaces has been launched for Android and IOS

Twitter has been working hard to allow all users to get involved with their Spaces feature. Now, they’ve expanded across to Android and IOS. You can either host or join someone else’s space. It acts as a great platform to…

John Lewis – department store vs real person

When it comes to your brand name, it’s important to look into everything before deciding on one. John Lewis have found this out the hard way by not being able to claim the Twitter account under their name. Why? Well,…

How to grow your YouTube subscribers organically

You can build your YouTube up from scratch without paying a penny. This is key, as many people will try to encourage you to buy your subscribers. It doesn’t work. Your subscribers need to be built organically. As your channel…

Facebook posts will now cross over with your Instagram

It’s like a giant UNO reverse card has been thrown into the works, but it’s a great one. For a while now you’ve been able to send your Instagram posts directly to Facebook, but now, the roles are reversed. You…

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