A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.
One of the hardest parts of being a creator is feeling like everything worth saying has already been said. You scroll through your feed and see people doing the kind of content you had in mind — better, faster, and…
The Meta platform Threads has gone through a series of updates recently. The main one sees the introduction of direct messages, so users can reach out to each other and start collaborations. All Threads users will now be able to…
It’s easy to feel like you’re late to the party. You open your phone and see creators your age (or younger) with huge followings, polished content, and brand deals. You might think, I should’ve started sooner. I’m behind. But you’re…
Growing an online presence can be exciting — but it can also make you question yourself. As the likes go up and the followers roll in, it’s easy to wonder: Do I need to change who I am to keep…
Starting as a content creator can feel intimidating — especially when you’re staring at a blank page or screen thinking, “I have nothing original to say.” But the truth is, every creator starts there. And having nothing to say doesn’t…
YouTube previously allowed users from 13 to 15 to partake in livestreams. However, as of the 22nd July, this will come to an end and only those 16 or above will be able to go live. YouTube is stepping up…
Spotify updates will allow listeners to inform the platform of artists they dislike, so they won’t be suggested during your Discover Weekly playlist. Allowing more room for your favourite artists and potential new faves. For the past decade, we’ve had…
All Facebook video uploads will now be Reels. Facebook announced that any in-app video will now be fed through the Reels section. Facebook recently announced the switch from videos and Reels to just having the latter option. The thought behind…
In a world where “consistency is key” and algorithms seem to punish inactivity, many business owners and creators feel pressure to always be online. But here’s the truth: it’s absolutely OK to go quiet on social media — as long…
If you’ve noticed your likes, comments or views dropping — you’re not alone. Many creators and small business owners are asking the same question in 2025: is organic reach dead? With ever-changing algorithms, more paid content, and increasing competition, it’s…
