Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

How to build a home studio on a £200 budget

How to build a home studio on a £200 budget

Setting up a space to record music, podcasts, or voiceovers used to cost thousands of pounds. Today, you can build a remarkably professional setup in your own bedroom for less than the cost of a weekend away. If you already…

What actually is MIDI?

What actually is MIDI

MIDI stands for Musical Instrument Digital Interface. The most important thing to understand is this: MIDI is not audio. It does not make any sound on its own. Instead, MIDI is data. It is a stream of digital instructions that…

What is mixing? (And how it is different to mastering)

What is mixing (And how it is different to mastering)

If you are new to the world of music production, you will constantly hear two words grouped together: mixing and mastering. They are the two final, crucial steps in turning a rough bedroom recording into a polished track ready for…

What is a DAW?

What is a DAW

DAW stands for Digital Audio Workstation. Put simply, it is a virtual recording studio inside your computer. Instead of needing a massive room filled with expensive physical mixing desks, tape machines, and rows of hardware effects, a DAW gives you…

How to spot a fake account or social media scam

Social media is a fantastic tool for staying in touch with family, discovering independent businesses, and watching entertaining videos. However, because billions of us use platforms like Facebook, Instagram, and TikTok every day, these networks have also become a goldmine…

Hashtags explained: how many should you actually use?

Hashtags explained how many should you actually use

If you have spent any time trying to grow your brand on social media, you have probably received completely conflicting advice about hashtags. One digital marketing expert tells you to use 30 hashtags on every post, while another claims that…

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