Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

An in-depth guide to keywords

An in-depth guide to keywords

Keywords refer to direct words and phrases people choose to focus on when writing. These words will have been thought through and researched at great lengths to ensure they fit in with the SEO. In the realm of digital marketing…

The power of feedback for small businesses

The power of feedback for small businesses

Many find themselves intimidated by feedback. But, while it can be brutal and awakening, it’s typically full of value and lessons to be learned. Not all feedback is negative. It’s simply the way you choose to take it. In the…

A Guide to (SEO) Search Engine Optimisation

A Guide to (SEO) Search Engine Optimisation

SEO stands for Search Engine Optimisation. It’s what helps your blog, or website stand out online. It should be a huge focus of yours if you want your content to rank on search engines like Google. In the ever-expanding digital…

How do the Boxing Day sales benefit music artists?

How do the Boxing Day sales benefit music artists

With Christmas sadly over for another year, we all look for the next focus. This is where many go mad for the Boxing Day sales, securing those items Santa didn’t quite bring them. But, did you know these sales can…

Why you must choose a freelance writing niche

Why you must choose a freelance writing niche

Don’t just write about anything you feel like. While this might sound like a good idea; appealing to the majority… it’s actually more harmful because how can anyone know what to expect from you? How will Google know where to…

3 reasons your Podcast isn’t growing

3 reasons your Podcast isn't growing

If your Podcast has been on air for some time, and you haven’t seen substantial growth, there could be multiple reasons why. Instead of becoming disheartened by it, start focusing on why this might be, and what you can do…

A simple guide on how to become a florist

A simple guide on how to become a florist

To become a florist, you need to have a passion for all things floral. It’s not a profession people tend to fall into by mistake. Instead, it takes time and dedication to harness your skills. Do you have a passion…

Choosing a creative career path

Choosing a creative career path

For those with a passion for creativity, the journey is not just about finding a job, but rather choosing a path that will lead them to bigger and better things. Deciding on a creative career is a decision that can…

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