The New Year is the perfect opportunity to refresh your TikTok strategy and engage with your audience in creative and meaningful ways.
Whether you’re a content creator, a small business owner, or someone looking to have fun with the platform, here are some trending and impactful content ideas to try as we ring in 2025. Prepare multiple videos now and save yourself the stress.
1. New Year resolutions
Share your resolutions for 2025 in a creative way. Use a trending sound to list your goals, or create a “before and after” montage showing what you plan to achieve this year. Encourage your followers to share their resolutions in the comments.
2. 2024 highlights reel
Compile your favourite moments from 2024 into a short, nostalgic video. Add a voiceover explaining why each moment was significant, or use a trending year-end sound to make it pop.
3. Glow-up challenge
The New Year is synonymous with fresh starts, making it a great time for a “glow-up” transformation. Document your process, whether it’s a new hairstyle, revamped workspace, or updated wardrobe.
4. Vision board creation
Film yourself creating a vision board for 2025. Use eye-catching visuals and inspiring music to keep viewers engaged. Don’t forget to explain the significance of the images you’re choosing.
5. Funny “New Year, New Me” content
Lean into humour with exaggerated or ironic takes on the classic “New Year, New Me” trope. Use comedic sketches or relatable memes to connect with your audience.
6. 2025 trend predictions
Predict trends in your niche for 2025. Whether it’s fashion, tech, or memes, this type of content positions you as a thought leader and invites followers to share their own predictions.
7. How-to guides
Create short tutorials aligned with common New Year’s resolutions. Popular topics include fitness routines, healthy recipes, budgeting tips, or productivity hacks.
8. Countdown videos
If you’re attending a New Year’s Eve party or event, film snippets of the evening and create a countdown video leading up to midnight. Include festive music and celebratory visuals like confetti and fireworks.
9. New Year gratitude
Start the year on a positive note by creating a gratitude-themed video. Highlight people, experiences, or milestones from 2024 that you’re thankful for and invite your audience to share theirs.
10. Interactive Q&A
Engage your audience with an interactive Q&A about the New Year. Use the question sticker to ask followers about their goals, predictions, or plans for 2024 and respond with creative videos.
11. Throwback trends
Revisit viral TikTok trends from 2024 and give them a New Year twist. Whether it’s a popular dance or sound, adding your unique take can breathe new life into older content.
12. “One second a day” compilation
If you’ve been documenting your life, compile a “one second a day” video from 2023. It’s a visually appealing way to reflect on the past year and inspire others to start their own.
13. New Year’s traditions
Share unique traditions from your culture or family that you practice during the New Year. This type of content can educate and connect with a diverse audience.
14. Collaborations
Collaborate with other creators to make New Year-themed content. Joint challenges, duets, or skits can expand your reach and introduce you to new audiences.
15. Behind-the-scenes content
Take your followers behind the scenes of how you’re celebrating the New Year. Whether it’s prepping for a party, setting up decorations, or reflecting on personal growth, this adds a relatable, human touch to your content.
The New Year is all about fresh starts and creating momentum for the months ahead. Use these TikTok content ideas to connect with your audience, showcase your creativity, and start 2024 with a bang. Remember to keep up with trending sounds and hashtags to maximize your reach and engagement. Happy New Year!
