Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

How long does it take for a music artist to “make it”?

How long does it take for a music artist to “make it”

Unfortunately, too many music artists get frustrated early on into their career, but, nothing happens overnight. It’s very rare a musician will become well known and even get signed, quickly. Breaking into the music industry is a dream for many,…

Time management habits to master before 2025

Time management habits to master before 2025

With the New Year almost here, it’s a good time to start considering what your plans are for next year. What do you want to change? How will you improve things like time keeping as 2025 begins? Time is one…

Understanding colour profiles: RGB, CMYK, and more

Understanding colour profiles RGB, CMYK, and more

Colour profiles are something all content creators and brands should understand. Certain ones are best for certain image types. Colour profiles are essential when working with images, videos, or print projects because they define how colours are displayed or printed.…

How spam accounts steal your email (and how to protect it)

How spam accounts steal your email (and how to protect it)

Unfortunately, while the internet is a great place to be, it has its drawbacks. It’s full of individuals who are out to steal what they can. Not always on a financial front. Sometimes, it’s identity. Spam emails are annoying, but…

Understanding photo formats: A beginner’s guide

Understanding photo formats A beginner’s guide

Everyone knows about various photo file types, however, not everyone understands when to use each one. It will depend on the use as to which file type will give you the best quality. If you’ve ever saved a photo or…

How to write an invoice as a freelancer – a simple guide

How to write an invoice as a freelancer - a simple guide

If you’re a freelancer of any kind, you’ll need to prepare your own invoices. After all, they’re the way you’ll legally be paid for your work. Creating invoices is essential for freelancers—it’s how you get paid! But if you’re new…

How to create product descriptions that sell

How to create product descriptions that sell

Sometimes even the best products won’t sell without a little push. This is because, it’s often how you showcase your items that counts. Creating product descriptions that sell involves a mix of storytelling, SEO, and addressing customer needs. Here’s a…

How to stay inspired when you’re feeling stuck

How to stay inspired when you’re feeling stuck

Finding inspiration is sometimes harder than it previously may have been. The more you create, the more you get put off making more because it becomes hard. However, the key is to not give up, just allow yourself some time.…

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