Can’t get you out of my head – what are music earworms?
Name something more annoying than having the same part of a song play over and over in your head. Oh, you can’t? I thought so. If it was the whole song, it wouldn’t be as bad, but it never is.…
Category Branding
Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.
New feature revealed – add a secret URL to your Content Unlock
Content Unlocks are a great way of rewarding your fans, while also being rewarded yourself. It’s up to you what actions they need to complete to unlock the secret content. You set the rules and everyone’s a winner. Now there’s…
8 incredible brand campaigns that no one saw coming
Crocs no longer have just their normal and sports modes. Now, they have a party mode activated. Brands that just shouldn’t work together, somehow have, and we’re here for it. They’re pushing boundaries and while it may not be serious,…
Promote your new music using only COVID-19 trends
Fancy a virtual quiz via Zoom where your friends guess the song by you humming the tune? Or, how about dropping into a chat on Among Us to let people know your release is about to drop? COVID-19 saw some…
Breakr – the new app connecting artists with influencers
This could be a breakthrough for small, independent artists struggling to get their name out there. Breakr is a new app that connects artists with influencers to help promote their work. You can search for campaigns and pick a price…
Boost your artist name – how to get the best out of your music branding
If success is the aim, then branding is the game. You reap what you sow and all that… Your branding needs to be a huge priority on your long list of artist tasks. Without well established branding, we’re either going…
Promotion checklist – some tips ahead of your release day
You’ve created the music and it’s ready to go. It will sell itself so no need to prepare. Unfortunately not. You need to prepare your promotion ahead of time to ensure you gain as much coverage for your new release…
5 foolproof ways to engage and grow your fans on social media
Your fans are your driving force, they are the ones who will support and encourage you. They’ll share your music and make others know your name. A good fan base is key to success, but how do you create that…
Branding 101: What makes a good brand or artist name?
If you think you’ve got a killer brand or alias name, hold it right there. You’ve got to make sure your brand name tells your audience what you’re about and what sets you apart. Meaning First and foremost, your brand…
Branding 101: what is a brand aesthetic & how can I create one?
Your brand aesthetic refers to how your brand looks, acts and presents itself to your audience. Creating a solid aesthetic can be tricky, but it’s key for looking professional and consistent. What is a brand aesthetic? Everything you post, create,…
