Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.
The creator economy has revolutionised the way individuals build careers, offering unprecedented opportunities for independent artists, writers, musicians, and content creators. However, while this digital-first landscape is full of innovation, traditional industries have long-established systems that could provide valuable lessons…
Planning an event that aligns with the season can enhance the experience for attendees and create a unique atmosphere. Each time of year offers distinct themes, decor options, and activities that can make your event stand out. Here’s a guide…
Artificial intelligence (AI) is already transforming industries, automating tasks, and enhancing decision-making processes. But will AI ever reach the point where it can fully run businesses without human intervention? While AI is advancing rapidly, its potential to take over entire…
For musicians, negotiating fair deals with record labels, venues, and sponsors is crucial to building a sustainable career. Whether you are signing a contract, booking gigs, or securing sponsorships, understanding how to navigate negotiations can help you protect your interests…
Securing sponsorships is a crucial step in ensuring the success of your event. Sponsors provide financial support, resources, and credibility, helping you create a high-quality experience for attendees. 1. Identify your sponsorship goals Before reaching out to potential sponsors, define…
Collaborating with influencers can be a powerful way to boost awareness and attendance for your event. Influencers have dedicated audiences that trust their recommendations, making them valuable partners in event marketing. Here’s a step-by-step guide on how to work effectively…
Planning an event requires careful organisation and attention to detail. Whether you’re hosting a corporate function, wedding, or festival, a well-structured checklist can help ensure a seamless experience. Here’s the ultimate event planning checklist to guide you through the process.…
As an emerging music artist, building a strong and supportive team is one of the most important steps you can take to advance your career. While your talent and dedication lay the foundation for success, having the right people by…
Social media can be overwhelming, especially when you’re unsure about what kind of content to post. This is where content pillars come in. They’re the backbone of a successful social media strategy, providing structure and clarity for your posts. Whether…
For independent artists, building momentum before a release is crucial. One of the most effective ways to do this is through a Spotify Pre-save campaign. With the right strategy, you can ensure your fans are ready to stream your new…
