Category Branding

Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.

Understanding public liability insurance for freelancers

Public liability insurance is an important thing for any freelancer to be aware about. Without it, if something goes wrong, you could be held responsible. If you’re a freelancer, you’re probably used to wearing many hats – from doing the…

Spotify music videos are now in beta

Spotify have just announced a new addition to their music platform. It will bring excitement to music artists who enjoy sharing their music in video form. Exciting news for music lovers and Spotify enthusiasts alike! Today, Spotify unveiled its latest…

What did marketing look like 20 years ago?

What did marketing look like 20 years ago

Marketing has come a long way over the years. What started as shouting about your products in a public place in person, has turned to shouting about it in a public place online. Marketing has undergone significant transformations over the…

How to easily find your target audience

How to easily find your target audience

Finding your target audience is like searching for your biggest fans—the people who are most likely to love and support what you have to offer. But how do you find them? Let’s break it down into simple steps. Step 1:…

Understanding competitor analysis – your key to success

Understanding competitor analysis - your key to success

In the fast-paced world of business, understanding your competitors is crucial. But what exactly is competitor analysis, and why should you care? Let’s unravel the mystery behind this essential strategy in simple terms. What is competitor analysis? Competitor analysis is…

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