While YouTube advert revenue has dropped by 2.5% in the first quarter of 2023 compared to the previous year, paid subscriptions have risen. YouTube paid subscription sales have increased by 9% from the previous year. The first quarter (Q1) ended…
Despite believing disliking a video or flagging it as not interested will help make your viewer experience better. Studies show this isn’t the case. Instead, YouTube’s algorithm isn’t listening to what viewers don’t want to see. YouTube’s dislike and not…
No longer will YouTube creators have to use Google Ads Manager to promote their channels or content. Currently, the platform are experimenting with a Promotions tab to make this process easier – allowing creators to reach a wider audience. YouTube…
Currently, in the testing stages and therefore only available to certain users – YouTube has plans to enable content creators to use copyrighted music within their videos. This would open a new world to those who make videos regularly. From…
YouTube have announced their new partnership with Shopify, allowing users to interact and purchase things through the platform. The feature is already up and running, so creators can get started. Buy and sell directly from your channel. YouTube have announced…
In the first quarter of the year, Spotify earned some record-breaking numbers for them. However, YouTube have since revealed their earnings, and they’ve topped their competition. Perhaps this is why despite Spotify increasing in popularity, YouTube have never been concerned.…
If you’ve spent ages mastering your tracks, you want to make sure they’ll be accepted by your distributor for Content ID. Music distributors can seem like they’re being tough with what they accept, but that’s only because they have strict…
When it comes to YouTube vs YouTube, how do you decide which one to pick? Surely, they both offer the same thing, right? However, if that was the case, why would there be a market for both of them? Knowing…
Despite music companies Sony Music, Warner Music and Universal Music doing exceptionally well for themselves this year, YouTube has done ever better. Beating all other global record businesses and taking centre stage. New figures show just how well YouTube ads…
