Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

Build mailing lists through Pre-save fan email collection

We’ve added a brand-new Premium feature which allows musicians to collect the email addresses of their fans through nothing more than their Pre-save. Promote your music ahead of its release date and create a future mailing list. A new feature…

Spotify daylist – a regularly changing custom playlist

Spotify have introduced a new feature for all users. Daylist is a personalised playlist for each user which updates throughout the day. As your mood changes, so do your song suggestions. Spotify have added a new feature. They’ve found, throughout…

AI can’t replace content creators

There have been all sorts of rumours bouncing around since the rise of AI. Will marketing teams be out of jobs? Will content creators need to change up their game? The short answer is no, but let’s take a look……

Beginners guide to creating a GIF

GIFs are all over the internet. People use them as a fun way to interact with friends, to get their point across or just to share an engaging response. You can easily create your own, but many people don’t know…

Why changing your Instagram username isn’t a good idea

Changing your Instagram username sounds harmless, however, depending on your following, it could be a big mistake. It could result in you losing followers. It’s really easy to change your Instagram name. It takes no effort at all. However, is…

Music production for beginners – what is a stem?

In the music creation world, you likely hear the word stems used quite a bit. It simply means small clips of a track, each individual element of a song. The drums, lyrics, guitar and melody are all stem examples. Stems…

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