Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.
A USP or Unique Selling Point is something that makes your small business stand out. A reason consumers should pick you over your competition. A Unique Selling Point (USP) is what makes your business stand out. It’s that special quality…
If you’re a freelancer of any kind, you’ll need to prepare your own invoices. After all, they’re the way you’ll legally be paid for your work. Creating invoices is essential for freelancers—it’s how you get paid! But if you’re new…
Sometimes even the best products won’t sell without a little push. This is because, it’s often how you showcase your items that counts. Creating product descriptions that sell involves a mix of storytelling, SEO, and addressing customer needs. Here’s a…
Here’s a glossary of 20 essential e-commerce terms that every new seller should know: 1. A/B testing A method of comparing two versions of a webpage, product, or ad to see which one performs better. 2. Affiliate marketing A marketing…
To accountant or not to accountant? There are pros and cons for both sides. If you’re completely new to your industry, perhaps you don’t want the added expense. However, on the flip side, perhaps you don’t know enough about filing…
If you’re a music artist set to release a new track, you’ll need to start marketing it early. Otherwise, you’ll miss out on the initial hype and all marketing from there will be pointless. All music artists want to share…
A track proving to be extremely popular in the world of music over the past month is one by artist Soundboi BME called BELIEVER. His PUSH.fm Fan Link has all the streaming info you need. As you can see above,…
A typographer specialises in creating fonts and arranging words on a page. They can help create logos, and website graphics that users can easily read but also have a striking effect. You might not think much about the fonts and…
If you’re looking to sell physical products, you might want to consider starting an Etsy account. These are easy to set up. The hardest part is finding a unique name, as all the fun ones seem to be taken. Setting…
Paid advertising is a brilliant way of businesses marketing their products or brand. They pay to display adverts for their products or services on websites, social media and more. What is paid advertising? Paid advertising is when businesses or individuals…
