Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

The importance of customer retention

The Importance of customer retention

In today’s competitive market, customer acquisition is often the primary focus for businesses. However, the importance of customer retention should not be underestimated. Retaining existing customers is crucial for the long-term success and growth of a company. Here, we explore…

Building community: why customer loyalty programmes work

Building community why customer loyalty programmes work

In an increasingly competitive market, businesses must find ways to retain customers and foster long-term relationships. Customer loyalty programmes have proven to be an effective tool for building a sense of community and encouraging repeat business. Here’s why these programmes…

How podcasters can grow their listener base with PUSH.fm

How podcasters can grow their listener base with PUSH.fm

Podcasters face fierce competition in today’s crowded digital landscape. By using PUSH.fm’s tools, you could take your podcast to a brand-new audience. Standing out and growing a loyal listener base requires strategic marketing and effective tools. PUSH.fm provides podcasters with…

The future of music marketing

The future of music marketing

The music industry has undergone significant transformations over the past decade, and marketing strategies have evolved alongside it. As technology advances and audience behaviours shift, the future of music marketing promises new opportunities and challenges for artists, labels, and marketers.…

Social media promotion 101: what works in 2025

Social media promotion 101 what works in 2025

Social media continues to evolve rapidly, and staying ahead of the curve is crucial for creators and marketers alike. In 2025, the key to successful social media promotion lies in understanding platform trends, audience behaviour, and emerging technologies. Here’s a…

Exploring minimalism in creativity

Exploring minimalism in creativity

Minimalism is often associated with simple, clean designs, uncluttered spaces, and a focus on what truly matters. In the realm of creativity, it refers to the principle of stripping away excess to reveal the essence of an idea. It’s about…

The role of mindfulness in boosting creative flow

The role of mindfulness in boosting creative flow

In today’s fast-paced world, finding the time and mental space to be creative can feel like an uphill battle. However, practising mindfulness may hold the key to unlocking your creative potential. By fostering a state of presence and reducing mental…

How to market yourself as a freelance sound designer

How to market yourself as a freelance sound designer

Breaking into the freelance world as a sound designer requires more than just technical expertise—you need to know how to market yourself effectively. Building a strong personal brand, showcasing your skills, and connecting with the right people can help you…

30-day creative challenge: are you ready?

30-day creative challenge are you ready

Creativity is a skill that thrives on practice, experimentation, and a willingness to step out of your comfort zone. What better way to unlock your creative potential than by committing to a 30-day challenge? Each day, you’ll be encouraged to…

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