Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

Behind the scenes of a photoshoot – a guide for newcomers

Behind the scenes of a photoshoot - a guide for newcomers

If you’re new to the photography industry, the behind-the-scenes (BTS) of a photoshoot can seem overwhelming. Here’s a simplified breakdown of what to expect and how to navigate it. 1. Pre-shoot planning Before any photoshoot, there’s a lot of prep…

How to choose the perfect amp

How to choose the perfect amp

Choosing the right amp isn’t a job that needs to be too difficult. However, it can be hard knowing where to look and what to avoid. Choosing the perfect amplifier (amp) is crucial for any musician, whether you’re a beginner…

What qualifies as a startup?

What qualifies as a startup

Often people will use the term startup when talking about a new brand or business, but, this isn’t exactly what it means. It’s more about the business model itself rather than being a small business. The term “startup” is often…

What are ear training exercises?

What are ear training exercises

Ear training exercises are essential for musicians and anyone interested in improving their musical abilities. These exercises help develop a better understanding of music by training your ear to recognise different pitches, intervals, chords, and rhythms. The importance of ear…

Why people build their own PCs

Why people build their own PCs

Those tech-savvy individuals who use their PC for gaming, or their work, often decide to build their own instead of buying a premade PC. But, why is this? Building your own PC has become increasingly popular among tech enthusiasts and…

Why you should personalise your emails

Why you should personalise your emails

Instead of just replying to an individual’s emails, try to personalise them. Add in some information about you, or your brand as an email footer and insure you’re using clients names where possible if you want to be able to…

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