Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

Why your TikTok video has 0 views and how to fix this

It’s not typical for a TikTok video to have 0 views. Even those with very few followers will receive some views on their content. So, if your video has no views, there’s most likely an issue with the content. The…

Spotify Sound Town – everything you need to know

Spotify Sound Town - everything you need to know

Spotify have matched their listeners to specific towns across the world based upon their listening habits. This is part of their 2023 Wrapped experience. You can see how your music taste lines up with others worldwide. As part of Spotify’s…

Top TikTok tracks of 2023

Top TikTok tracks of 2023

Within 2023 we’ve seen a range of trends hit the TikTok platform. Some have stuck around for longer than others. It’s the same for the music used on TikTok. A particular music area that seems most popular is sped-up tracks.…

The magic behind the scenes – what is sound design?

The magic behind the scenes - what is sound design?

When you hear the howling of the wind, or the ringing of the shop bell – these things aren’t just coincidence. They have been put there by a sound design team, who often create sounds in the unlikeliest of ways.…

TikTok muted my video – why and how to fix this

TikTok muted my video - why and how to fix this

TikTok has the right to mute your video when you’re using copyrighted sound. Although it can be annoying, it is to protect the rights of the original owner. However, what if they mute your original sound? TikTok will mute your…

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