Anything and everything surrounding analytics, statistics and data. All can potentially be boring, complicated and difficult to understand, but if you get your head about what they are and how to use them, they can be your best marketing tool!
Spotify Wrapped is a part of the festive season that music fans look forward to all year. Will they be in their favourite artist’s top percentage of listeners? Who will their wild cards be? ‘Tis the season to stream music,…
To accountant or not to accountant? There are pros and cons for both sides. If you’re completely new to your industry, perhaps you don’t want the added expense. However, on the flip side, perhaps you don’t know enough about filing…
Social media algorithms are all extremely different – there is no clear way of cracking the code. However, if you’ve noticed your followers have started to plateau, there are a few things you can do. Followers will always increase and…
Independent artists often have a hard time finding listeners, however, they don’t have to. There are so many ways you can share and promote your music. Independent music artists often face many challenges as they navigate the music industry on…
Increasing your streams is what every musician wants. It broadens your artist presence and guarantees you more fans and a larger audience. However, there is a line where too much encouragement can lead to something known as fraud streaming. In…
AI has taken over, there’s no denying it. For a while there were concerns that AI would take the role of content creators. However, that has been proven not to be the case. Instead, AI is quite a useful tool…
Every company wants to upsell. The idea is, you add more products or a better service on and the customer therefore spends more money. Brands use it every single day, but how do go about it if you never have…
Knowing how to set your prices is a tricky one. It can often take a few years of business before you get it right, but not everyone can wait that long. Pricing your products or services correctly is one of…
Growing your artist name as any musician is hard. It requires a lot of work and time. PUSH.fm is an online platform that offers free marketing tools to get your music off to a great start. As an independent musician,…
Technology is rapidly transforming the photography industry, impacting everything from the way photos are taken to how they are edited, stored, and shared. It’s important for any photographer, big or small, to keep on top of the ever-changing times. For…
