How to get your content onto the TikTok FYP (For You Page)

TikTok is where it’s at. Sorry if you don’t want to hear it, but it’s true. Everyone’s using it, whether they admit it or not. It’s a great place to go viral. So many people have had huge video hits without really meaning to. It seems to be a platform really about normal every day people. That’s why so many people love it, because it’s so relatable.

TikTok is the place to build yourself from scratch. As I mentioned previously, it’s where so many people take off because it’s an ever-changing platform all about real people. In this video you’ll notice he talks about how TikTok is the best social media platform to build any brand, business or individual. So, if you’re looking to grow your artist image, you really need to sign yourself up to TikTok. Other platforms aren’t able to give you as much exposure as TikTok can. TikTok is a platform that can send you from 0 to a million overnight.

This video promises to teach you how to get every single one of your videos on the For You page. If not, it suggests you’ll be more equipped to know why your videos aren’t making the cut. The first huge point he makes is that you will need to have a creator account rather than a personal account if you want a chance of being featured on the main page. Another really useful piece of information comes back to analytics which we always discuss here at PUSH. You need to take a look at your most popular times and make sure you’re posting within that time window. Otherwise, your videos aren’t likely to get the views they need.

What’s trending?

Next he moves on to discuss trends. This is something we also talk about a lot. Why? Because they’re really important if you want to be relevant. You’ll need to be relevant to be discovered on the For You page. It’s suggested that if green screens or duets are trending, you need to join in. This will increase your chances of being on the main page because that’s what everyone’s looking for. That is what they’re interested in. Consider who you want your target audience to be. There’s no point trying to appeal to everyone because you’ll stretch yourself too far.

Watch this video a few times if you want to gain the most you can from it. Cracking TikTok and its algorithms might seem like a challenge, but once you’ve done it, you’ll know exactly what you’re doing. You can start considering a strategy and moving forward you will be able to use these to your advantage. Allow your TikTok account to grow but to do this you’ll have to put the work in and focus on what your TikTok audience are interested in.

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