In today’s competitive market, customer acquisition is often the primary focus for businesses. However, the importance of customer retention should not be underestimated. Retaining existing customers is crucial for the long-term success and growth of a company. Here, we explore…
Colour theory is an essential tool for artists, designers, and anyone looking to use colour intentionally. At the core of colour theory is the colour wheel, a circular diagram that organises colours in a way that visually represents their relationships.…
In today’s digital age, building a strong personal brand is essential for content creators who want to stand out in a crowded market. With millions of voices competing for attention online, how do you ensure your unique perspective and talents…
So, by no means are we here pretending we’re some TikTok gurus with it all figured out. However, we have seen a lot of success on many of our videos, so we’re here to share everything we’ve learnt. As you…
If you’re working with brands as an influencer, creator, or freelancer, knowing how to negotiate your rates is crucial. It ensures you’re paid fairly for your time, skills, and reach. 1. Know your worth Before discussing money, understand the value…
If you’ve spent time finding the perfect business name, you want it to be yours and not to be shared by others, right? Well, the best way to do this and protect your name is by trade marking it. 1.…
Choosing the right business name is huge. It’s not something that can be changed often. Once people know it, the name will stick. So, make sure you get it right from the start. Choosing the right name for your business…
It’s important to build strong and long-lasting relationships with your clients. After all, without them, your business won’t succeed. There are many ways to keep them happy without having to put financial strain on your brand. Effective client management is…
Every business owner wants their brand to grow. It’s part of the game. However, knowing when to branch out and make that growth happen is important because too soon, and it could all come to a halt. Scaling your online…
As a business owner, you want to promote your company as much as possible. One of the best ways to do this is by being online on social media. Creating social media accounts for your business is essential for building…
