Category Tips

A collection of tips, tricks and hacks that can boost your marketing game and push your creations further.

Building a creative tribe: finding your people

Building a creative tribe finding your people

As a creative, surrounding yourself with like-minded individuals can make all the difference in your personal and professional growth. Building a creative tribe—a network of supportive, inspiring, and collaborative people—is essential for staying motivated, gaining fresh perspectives, and achieving your…

Why organic reach is declining (and what you can do about it)

Why organic reach is declining (and what you can do about it)

In recent years, social media platforms have significantly reduced organic reach, making it harder for creators and businesses to engage with their audience without paid promotions. If you’ve noticed a decline in the visibility of your posts, you’re not alone.…

What is Jasper?

What is Jasper

Jasper is an AI tool that can create and enhance content. Widely used by those in various creatives realms to generate unique content. Jasper, formerly known as Jarvis, is an advanced artificial intelligence (AI) tool designed to simplify and enhance…

How to write SEO-friendly YouTube video descriptions

How to write SEO-friendly YouTube video descriptions

Writing SEO-friendly YouTube video descriptions is a key strategy for increasing your video’s visibility, attracting a larger audience, and improving engagement. An optimised description helps YouTube’s algorithm understand the content of your video, making it more likely to appear in…

The importance of tone of voice for a brand

The importance of tone of voice for a brand

A brand’s tone of voice is more than just the words it uses; it is the personality, attitude, and emotion conveyed through its communication. From social media posts to email campaigns and advertisements, the tone of voice plays a vital…

What makes a great podcast guest?

What makes a great podcast guest

If you’re looking to have a guest on your podcast, where do you start? You need someone that will compliment your style and your audience will gel with. Having the right guest can elevate a podcast episode from good to…

How to stay motivated as a creative in a competitive world

How to stay motivated as a creative in a competitive world

Creative burnout is real. It’s hard to stay focused and on the ball all the time. However, it’s important for your growth and development that you do stay motivated. Creativity is a rewarding but often challenging journey. In a competitive…

Mastering social media marketing for creatives

Mastering social media marketing for creatives

In today’s digital-first world, social media is an essential platform for creatives to showcase their work, connect with audiences, and grow their brands. However, effective social media marketing requires more than just posting content—it involves strategy, consistency, and a deep…

How to keep up with social media updates

How to keep up with social media updates

Social media is constantly evolving, with platforms regularly updating their features, algorithms, and policies. For individuals and businesses alike, keeping up with these updates can be a challenge, yet staying informed is essential for maximising the effectiveness of your online…

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