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Everything Smart Link related – find out how you can use them to suit your needs and fan base to a T.


A digital EP bundle should feel complete when a fan opens it. The tracks should be easy to find, the extras should match the product description and the instructions should explain how to get started. Use a digital EP bundle…

Before you publish the release announcement, open the link as a fan would. A polished post cannot fix a button that opens the wrong recording or a page that still talks about an upcoming release after the music is live.…

Your YouTube live session gives listeners a chance to hear your music in a different setting. Someone might discover you through an acoustic performance, a stripped-back studio session or a recording from a small venue. When that viewer wants more,…

Running a small business often means handling everything from customer service to marketing yourself. Thankfully, the right social media tools for small businesses can save time, simplify content creation and make managing your online presence much easier. Here are a…

Planning a new music release involves more than choosing a release date and uploading your track. For independent artists, building anticipation before a song goes live can make a big difference to how effectively you connect with your audience. One…

Growing a loyal audience on Spotify is one of the biggest challenges independent artists face. While creating great music is essential, building a fanbase that returns for every release requires the right promotional strategy. One tool that has become increasingly…

For independent artists, every new release presents the same challenge: how do you keep listeners engaged between releases and encourage them to come back for future music? Traditional pre-save campaigns have long been a popular music marketing tool, helping artists…

On release day, a Fan Link will be made for you and all audience members will be redirected there. Your Pre-save will act as the buffer in between, directing your fans across to your Fan Link. By making the process…

Due to Spotify’s updated agreements, anyone who saves your Lifetime Save will need to allow Spotify access to their account after 6 months. But, don’t worry, because we will send your audience an email similar to this one below. When…