Category Music making

How to build a sustainable music career in 2025

How to build a sustainable music career in 2025

Building a sustainable music career in 2025 requires more than talent—it demands strategic planning, adaptability, and a strong connection with your audience. With the music industry evolving at a rapid pace, understanding the latest trends and leveraging the right tools…

Going viral – is it luck or strategy?

Going viral - is it luck or strategy

In the fast-paced world of social media, going viral can feel like capturing lightning in a bottle. Is it achievable time after time, or is it hard to do? Whether it’s a catchy song, a relatable meme, or a thought-provoking…

How to keep fans engaged between releases

How to keep fans engaged between releases

If there’s a long gap between releases, which happens as music doesn’t write and make itself… people can get bored and look elsewhere for music. Keep them entertained. For artists, keeping fans engaged between releases is essential for building a…

Kick off 2025 strong – tools to plan your year ahead

Kick off 2025 strong - tools to plan your year ahead

As 2025 approaches, creators and marketers alike are looking for ways to maximise their impact in the new year. Whether you’re an independent artist, a small business owner, or a content creator, proper planning can set the tone for a…

3 gift ideas for your music-loving friend

3 gift ideas for your music-loving friend

Knowing what gifts to get someone who is into music can be hard if you’re not yourself. They might seem like they already have what they need, so where do you get your inspiration from? Finding the perfect gift for…

What are curated playlists?

What are curated playlists

A curated playlist is a selection of songs chosen by a person or individual to make up a playlist. They’re a great way of getting music heard if your track features on one. In the digital age, playlists have become…

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