Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

Do I need a website for my small business?

Do I need a website for my small business?

If you’re a small business owner, you might have asked yourself: Do I really need a website? With the rise of social media, online marketplaces, and word-of-mouth marketing, it’s a fair question. But in today’s digital-first world, having a website…

How do I remove blemishes in Photoshop?

How do I remove blemishes in Photoshop

Whether you’re editing a portrait, a product shot, or a close-up, removing blemishes in Photoshop is a key retouching skill. Done well, it keeps the subject looking natural while enhancing the overall image. The good news? It’s easier than you…

How do I build a makeup artist portfolio?

How do I build a makeup artist portfolio

Whether you’re a beginner makeup artist or looking to refresh your brand, a strong portfolio is essential. It’s your visual résumé—a way to show potential clients or employers what you’re capable of, from your technical skills to your unique style.…

How do I shoot in manual mode?

How do I shoot in manual mode

Shooting in manual mode can feel intimidating at first, but it gives you complete creative control over your camera. Instead of letting the camera decide how your photo should look, you make the decisions—about exposure, light, and depth of field.…

Best website builders for photographers

Best website builders for photographers

Not sure where to start? Here are some of the best website builders for photographers in the UK and beyond. If you’re a photographer, having a professional website is one of the most important tools for showcasing your work, attracting…

SoundCloud to implement AI training on user content

SoundCloud to implement AI training on user content

While they haven’t made it public knowledge, SoundCloud has updated its terms of use, allowing the company to train AI through audio users have uploaded. The latest version of SoundCloud’s terms and conditions gives the platform access to user uploads…

What does ‘remastered’ mean in music?

What does 'remastered' mean in music

If you’re a music lover, you’ve probably come across the term “remastered” when searching for albums or tracks. But what exactly does it mean when music is remastered, and how does it affect the listening experience? In simple terms, a…

Do I need insurance as a freelance MUA?

Do I need insurance as a freelance MUA

If you’re working as a freelance makeup artist (MUA), insurance might not be the first thing on your mind—but it should be. Whether you’re doing bridal makeup, editorial shoots, or glam for events, insurance protects you, your kit, and your…

How do I get blurry backgrounds in photos?

How do I get blurry backgrounds in photos

Blurry backgrounds—also known as bokeh—are one of the most popular effects in photography. They make your subject stand out by keeping the background soft and out of focus. Whether you’re shooting portraits, products, or food, a blurred background adds a…

How do I discover new music based on my taste?

How do I discover new music based on my taste

Discovering new music can feel like an exciting adventure. With the right tools and a little know-how, it’s easier than ever to explore new artists, genres, and songs that match your taste. 1. Use music streaming platforms’ recommendations Most popular…

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