Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

What should I charge for sponsored posts?

What should I charge for sponsored posts

If you’re growing a presence on social media, you might reach a point where brands want to collaborate with you. But one of the most common questions creators ask is: what should I charge for sponsored posts? Whether you’re just…

What kind of content performs best on social media?

What kind of content performs best on social media

If you want to grow on social media, understanding what kind of content performs best is essential. Whether you’re a creator, brand, or small business, the content you share can make or break your engagement, reach, and follower growth. In…

How do I get on the Instagram Explore page?

How do I get on the Instagram Explore page

If you’re trying to grow your Instagram account, getting featured on the Explore page can be a game-changer. It’s where millions of users discover new content every day — and if your post lands there, your reach and engagement can…

Selling prints online: a step-by-step guide

Selling prints online a step-by-step guide

Selling your photography prints is one of the best ways to make an income. You can take one shot and sell thousands of copies, which is why it works so well. Turning your photography into a stream of passive income…

Creative ways to use a reflector as a photographer

Creative ways to use a reflector as a photographer

A reflector might just be one of the most underrated tools in a photographer’s kit. Compact, affordable, and incredibly versatile, it can completely transform the look of your images. Whether you’re shooting portraits, still life, or even nature scenes, using…

How to use ChatGPT to write a YouTube script

How to use ChatGPT to write a YouTube script

Whether you’re just starting a channel or already making content regularly, writing a YouTube script can be one of the most time-consuming parts of the process. That’s where ChatGPT can help. From planning your video to refining your tone, it’s…

The truth about Spotify streams and what actually matters

The truth about Spotify streams and what actually matters

Spotify streams can help you see what is popular and where your marketing has paid off. However, not all streams are always genuine, so be careful. If you’re an independent artist trying to grow your career, you’ve probably obsessed over…

TikTok Creator Marketplace – everything you need to know

TikTok Creator Marketplace - everything you need to know

The TikTok Creator Marketplace (TTCM) is a platform for creators and brands to come together to form collaborations and network. What is the TikTok Creator Marketplace? TikTok Creator Marketplace is available via TikTok One. This is a one-stop-shop for advertisers…

How to use Discord to build a fan community

How to use Discord to build a fan community

Discord has become one of the best platforms for musicians, content creators, and brands to build dedicated fan communities. Originally designed for gamers, it now serves as a powerful tool for engaging with followers, sharing exclusive content, and fostering a…

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