Category Branding

Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.

Balancing client work and personal projects

Balancing client work and personal projects

As a fine line artist, finding the right balance between client work and personal projects can be both challenging and rewarding. While client commissions provide financial stability and help build your reputation, personal projects allow you to explore your creativity…

Trends we can expect to see in the music world in 2025

Trends we can expect to see in the music world in 2025

As we move into 2025, the music industry continues to evolve, shaped by technological advancements, cultural shifts, and emerging creative practices. Here are some key trends we can expect to see shaping the music world this year. 1. The rise…

Why you should share your milestones with your audience

Why you should share your milestones with your audience

Sharing milestones with your audience is more than just a way to celebrate achievements—it’s an opportunity to strengthen your connection, build trust, and inspire others. Whether you’re a small business, a creator, or a brand, acknowledging and sharing these moments…

The psychology of colour: how colours influence decisions

The psychology of colour how colours influence decisions

Colour is a powerful tool that can influence emotions, perceptions, and even decisions. Understanding the psychology of colour can help artists, marketers, and designers craft messages that resonate with their audience. The emotional impact of colours Colours evoke emotions, and…

Understanding the colour wheel: how to use it effectively

Understanding the colour wheel how to use it effectively

Colour theory is an essential tool for artists, designers, and anyone looking to use colour intentionally. At the core of colour theory is the colour wheel, a circular diagram that organises colours in a way that visually represents their relationships.…

The essential guide to small business legal basics

The essential guide to small business legal basics

In this essential guide, we’ll break down the key legal aspects every small business owner should know. From choosing the right business structure to understanding contracts, intellectual property, and employment law, we’ve got you covered. Starting and running a small…

What is ROI? Understanding return on investment

What is ROI Understanding return on investment

In the world of business and finance, one of the most important metrics used to evaluate the success of an investment is ROI, or Return on Investment. Whether you’re running a business, managing personal finances, or evaluating a marketing campaign,…

The art of code refactoring: Best practices and tips

Code refactoring is an essential practice in software development, but it’s often misunderstood or overlooked. Refactoring refers to the process of restructuring existing code without changing its external behaviour. It is primarily aimed at improving code quality, enhancing maintainability, and…

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