Category Branding

Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.

What should I include in an EPK (electronic press kit)?

What should I include in an EPK (electronic press kit)

An electronic press kit (EPK) is your professional music CV—it’s what promoters, media outlets, booking agents and labels use to learn who you are, what you sound like, and why they should pay attention. For independent artists, a strong EPK…

How do I copyright my music?

How do I copyright my music

As an independent artist, protecting your music is crucial. Copyright gives you the legal right to control how your original music is used, reproduced, distributed or performed. It ensures you get credit and compensation for your work—and gives you legal…

Colour palette ideas for content creators

Colour palette ideas for content creators

Colour plays a crucial role in setting the tone, mood, and branding of your content. They can speak for your brand without the need for words. Whether you’re designing for your social media feed, videos, or website, the right palette…

How to get brand deals with a small following

How to get brand deals with a small following

Many content creators assume you need thousands of followers before brands will notice you—but that’s no longer true. With the rise of micro-influencers, brands are actively seeking out creators with smaller, highly engaged audiences. If you’re wondering how to get…

Why is my engagement rate dropping?

If you’ve noticed fewer likes, comments or shares on your posts lately, you’re not alone. A drop in engagement rate can be frustrating—especially when you’re putting in the effort to stay consistent. But don’t panic. There are several common reasons…

What should I charge for sponsored posts?

What should I charge for sponsored posts

If you’re growing a presence on social media, you might reach a point where brands want to collaborate with you. But one of the most common questions creators ask is: what should I charge for sponsored posts? Whether you’re just…

How do I get on the Instagram Explore page?

How do I get on the Instagram Explore page

If you’re trying to grow your Instagram account, getting featured on the Explore page can be a game-changer. It’s where millions of users discover new content every day — and if your post lands there, your reach and engagement can…

Event trends to watch this year: what’s in and what’s out

Event trends to watch this year what’s in and what’s out

The events world is constantly evolving, shaped by culture, technology, and the changing expectations of guests. Whether you’re planning a corporate function, wedding, or private celebration, keeping up with the latest trends is key to creating an unforgettable experience. Here’s…

What designers can learn from musicians (and vice versa)

What designers can learn from musicians (and vice versa)

At first glance, design and music might seem like very different creative disciplines—one visual, the other auditory. But dig a little deeper, and you’ll find that both designers and musicians are engaged in solving similar problems: how to evoke emotion,…

What careers ex-TikTok stars could do

What careers ex-TikTok stars could do

TikTok has launched the careers of many content creators, but not everyone stays on the platform forever. Whether due to changing algorithms, burnout, or a desire for something new, ex-TikTok stars often look for different career paths. The good news…

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