30 social media post ideas when you’re stuck for content

30 social media post ideas when you’re stuck for content. Blue background, lots of Instagram hearts everywhere.
Credit: Getty Images

If you’re feeling stuck or uninspired, don’t worry. These 30 social media post ideas will help you stay visible, connect with your audience and keep your content flowing — even when you’re out of ideas.

Bookmark this list and come back to it whenever you need a boost.

  1. Introduce yourself – Share a photo and a few fun or surprising facts
  2. Tell your origin story – How did you start your business or creative journey?
  3. Share a personal win – Celebrate something you’re proud of, big or small
  4. Share a struggle – Be honest about a challenge you’ve overcome
  5. Ask your audience a question – Encourage replies to boost engagement
  6. “This or that?” post – Use polls or carousels to get your audience involved
  7. Client or customer spotlight – Showcase someone who has worked with you or bought from you
  8. Your daily routine – Share a day in the life to build trust and relatability
  1. A quick tip or trick – Something helpful your audience can use today
  2. Myth vs. fact – Clear up a common misconception in your niche
  3. Behind the scenes – Show how you make, plan or run things
  4. Before and after – Great for transformations or progress
  5. Tools you use – Apps, systems or equipment that make your life easier
  6. How-to post or video – Teach something simple in a few steps
  7. Answer a frequently asked question – A great way to build authority
  8. Top 3 recommendations – Books, podcasts, tools or resources you love
  1. Share a checklist – Quick wins your audience can save and use
  2. Create a carousel – Break down a concept into bite-size tips
  3. Share a freebie or download – Give away something helpful (and build your email list)
  4. Share a blog post or video – Drive traffic back to your long-form content
  5. Do a mini training or tutorial – Educate while building trust
  6. Show a mistake to avoid – Help others by sharing what not to do
  7. Post a stat or trend – Give insight that sparks discussion or saves time
  1. Hot take or opinion – Share your view on something trending
  2. “Fill in the blank” post – E.g. “My dream weekend looks like ______.”
  3. Caption this – Use a fun or silly photo and ask your audience to caption it
  4. Throwback post – Share something from your past or your business’ growth
  5. Behind the scenes blooper – Show something that didn’t go to plan
  6. Run a giveaway or challenge – Great for boosting reach and interaction
  7. Share a quote that resonates – Add your own thoughts to make it personal

Next time you feel inspired, jot down all your ideas — even the half-formed ones — and store them in a notes app, spreadsheet or content planner. That way, future-you always has a place to start.

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