If you’re releasing music today, chances are your songs will end up on platforms like Spotify, Apple Music, and Deezer.
They might seem similar, but each one has its own advantages—especially when you look at them as an artist trying to grow, get heard, and make money.
Spotify: best for discovery and growth
Spotify is one of the biggest platforms in the world, which means huge potential for exposure.
Perks for artists:
- Playlists = exposure: Getting on playlists (editorial or algorithmic) can massively boost streams
- Algorithm support: Features like Discover Weekly and Release Radar help new listeners find your music
- Spotify for Artists: Gives you data on who’s listening, where they’re from, and what’s working
Simple takeaway:
If you want to grow your audience and get discovered, Spotify is one of the best places to focus.
Apple Music: better payouts and serious listeners
Apple Music has a slightly different audience—people who are often more invested in music and albums.
Perks for artists:
- Higher pay per stream: Apple Music generally pays more per stream than Spotify
- Stronger album culture: Listeners are more likely to play full projects, not just singles
- Clean, ad-free experience: No free tier means listeners are more intentional
Simple takeaway:
If you care about earnings and people really listening to your music, Apple Music is strong.
Deezer: underrated but artist-friendly
Deezer might not be as big, but it has some unique benefits.
Perks for artists:
- User-centric payment system (in some regions): You get paid based on your actual fans’ listening, not just total streams
- Less competition: Easier to stand out compared to bigger platforms
- Global reach: Strong presence in certain countries where other platforms are less dominant
Simple takeaway:
Deezer is great for building a loyal fanbase and getting fairer earnings from your listeners.
Do you need all three?
Yes—most artists release on all platforms through a distributor. Each one plays a different role:
- Spotify → growth and discovery
- Apple Music → better payouts and dedicated listeners
- Deezer → loyal fans and fairer streaming (in some cases)
No single platform does everything. As an artist, your goal is not to choose one—it’s to understand how each one works and use them together.
Think of it like this:
- Spotify brings people in
- Apple Music pays better for their attention
- Deezer rewards loyalty
The more you understand these differences, the smarter you can be with your releases—and the better chance your music has to grow.
