Tag youtube adverts

Studies show YouTube’s dislike buttons don’t benefit viewers

Despite believing disliking a video or flagging it as not interested will help make your viewer experience better. Studies show this isn’t the case. Instead, YouTube’s algorithm isn’t listening to what viewers don’t want to see. YouTube’s dislike and not…

YouTube adverts are beating the entire global record business

Despite music companies Sony Music, Warner Music and Universal Music doing exceptionally well for themselves this year, YouTube has done ever better. Beating all other global record businesses and taking centre stage. New figures show just how well YouTube ads…

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