Everything and anything that fits into the world of social media. From getting started to social marketing strategies and everything inbetween.
Whether you’re a beginner makeup artist or looking to refresh your brand, a strong portfolio is essential. It’s your visual résumé—a way to show potential clients or employers what you’re capable of, from your technical skills to your unique style.…
An electronic press kit (EPK) is your professional music CV—it’s what promoters, media outlets, booking agents and labels use to learn who you are, what you sound like, and why they should pay attention. For independent artists, a strong EPK…
Colour plays a crucial role in setting the tone, mood, and branding of your content. They can speak for your brand without the need for words. Whether you’re designing for your social media feed, videos, or website, the right palette…
If you want to grow on Instagram in a meaningful and sustainable way, posting random content now and then just won’t cut it. Whether you’re a creator, small business owner or personal brand, having a proper content strategy can help…
If you’re trying to grow your audience or promote a product, running ads on Instagram, Facebook or TikTok can give you a major boost. But with different ad platforms and formats to choose from, it can be tricky to know…
Many content creators assume you need thousands of followers before brands will notice you—but that’s no longer true. With the rise of micro-influencers, brands are actively seeking out creators with smaller, highly engaged audiences. If you’re wondering how to get…
If you’ve noticed fewer likes, comments or shares on your posts lately, you’re not alone. A drop in engagement rate can be frustrating—especially when you’re putting in the effort to stay consistent. But don’t panic. There are several common reasons…
TikTok is the ultimate hub for fast-moving trends, viral sounds, and creative challenges. What’s hot one week might be totally forgotten the next, so staying on top of what’s trending is key—especially for creators who want to grow, engage, or…
Instagram is one of the most widely used social media platforms in the world, and it offers users a choice between having a public or private profile. A public account allows anyone to view posts and stories, whereas a private…
If you’re growing a presence on social media, you might reach a point where brands want to collaborate with you. But one of the most common questions creators ask is: what should I charge for sponsored posts? Whether you’re just…
