A ToneDen Pre-save alternative for your next release
Set up a PUSH.fm Pre-save campaign for your next release and give fans a clear action before launch day.
Category Resources
Valuable resources you can use to market your music and content.
Music campaign CTA examples for listeners, subscribers and buyers
A music campaign call to action tells a fan what to do next. It might invite them to listen to a single, join your updates or buy a download. The wording should make that action clear before they open the…
Your release is delayed: A pre-save communication checklist
You’ve spent weeks preparing for your next music release. Your Pre-save campaign is live, promotional posts are scheduled and fans are expecting your new single, EP or album on a particular date. Then something changes. Whether it’s a distribution issue,…
A featured artist release page checklist for collaborations
When two artists collaborate on a song, promoting the release requires more than simply sharing a link. Both artists need to make sure their audiences can find the correct recording, recognise the artist credits and understand where to listen. If…
An audience tagging plan for your next music release
A fan joins your mailing list through a Pre-save campaign. Another signs up after attending a gig. Someone else purchases your latest digital EP. Although these fans have all interacted with your music, their journeys are different. Understanding where your…
MP3 or WAV for a paid fan download? How to explain the choice
If you sell a music download, fans need to know which files they will receive and how they can use them. Describing a product as simply offering ‘high-quality audio’ is less useful than clearly explaining the formats included. Choosing between…
How to test a Reward Link without asking fans to do too much
A Reward Link offers something in exchange for a requested action. If the reward is unclear or the journey feels like work, a fan may leave before reaching the content. A reward link conversion test helps you find that friction.…
A sample pack product page template that answers buyer questions
A producer considering your sample pack needs to know what it sounds like, what is included and whether it will work in their setup. A name and an attractive cover cannot answer all of those questions. A sample pack product…
A release-day music link audit: 12 checks before you post
Before you publish the release announcement, open the link as a fan would. A polished post cannot fix a button that opens the wrong recording or a page that still talks about an upcoming release after the music is live.…
What is a UPC and when does a musician need one?
When preparing to release music, you’ll encounter plenty of unfamiliar terminology. One term independent artists may come across is UPC. But what is a UPC in music, and do you need one to release your songs? Here’s what musicians need…
