Case studies and commentaries of independent musicians, content creators and brands that use PUSH to fulfil their DIY marketing needs.
PUSH.fm is known for helping musicians promote their releases with Smart Links and Pre-save campaigns — but did you know it can do much more? Whether you’re selling merch, promoting gigs, or sharing exclusive content, PUSH.fm offers versatile tools to…
YouTube creates a feature to help smaller creators establish themselves. Open Call has been added to the platform’s BrandConnect hub and will host opportunities posted by brands. It can be incredibly hard for smaller creators to find their break. No…
Towards the end of 2024, Spotify partnered with Emirates to create an in-flight entertainment system, allowing passengers to stream from the sky. Now, they’re partnering with United Airlines in the same way. Late last year, Spotify partnered with Emirates to…
If you run a local business, getting listed on Google Maps is one of the easiest and most effective ways to be found by nearby customers. Whether you’re a hairdresser, café owner, plumber, or personal trainer, showing up on Google…
Selling digital downloads—whether it’s eBooks, templates, music, software, or courses—can be a great way to earn income online. But once you start making sales, it’s important to understand how to handle taxes properly. Failing to do so could lead to…
If you’re a producer looking to get your beats heard—and sold—you’ve probably wondered: should I post my beats on YouTube or BeatStars? The truth is, both platforms have their strengths, and using them together can work even better. But let’s…
If you’re working as a freelance makeup artist (MUA), insurance might not be the first thing on your mind—but it should be. Whether you’re doing bridal makeup, editorial shoots, or glam for events, insurance protects you, your kit, and your…
As an independent artist, finding quality beats or instrumentals can be one of the biggest creative roadblocks—especially if you’re working on a tight budget. Thankfully, there are plenty of platforms and resources that offer free beats for recording, writing or…
Colour plays a crucial role in setting the tone, mood, and branding of your content. They can speak for your brand without the need for words. Whether you’re designing for your social media feed, videos, or website, the right palette…
Spotify Duo is a cheaper subscription plan available when two people in the same household both subscribe for a Premium account. YouTube is currently trialling something similar in certain regions. YouTube has introduced a subscription plan that will allow two…
