The TikTok Creator Marketplace (TTCM) is a platform for creators and brands to come together to form collaborations and network.
What is the TikTok Creator Marketplace?
TikTok Creator Marketplace is available via TikTok One. This is a one-stop-shop for advertisers on the platform. It keeps the process streamlined, allowing creatives to access features to help them enhance their content.
Likewise, it enables them to find production partners, and insights. One of the features within this platform is TikTok Creator Marketplace. The marketplace offers a safe space for creators to connect with brands and be paid.
Rather than all communications being outside the platform, where there is a potential for scams and unfair treatment to go on, the marketplace provides a space for advertisers and creators to connect with an added layer of protection.
Advertisers can find creators to work with, and manage their campaigns from the initial stages, right through to monetisation. Creators have the opportunity to earn money and be discovered by well known brands looking for collabs.
Who can join the Creator Marketplace?
To know if you are eligible, head over to the Creator Marketplace within TikTok. However, you will need to follow all of TikTok’s rules to be able to apply. Once you are part of it, you will need to continue to stay within the guidelines.
Here are the rules:
- You must have a TikTok account that follows Community Guidelines, and the Terms of Service.
- Be 18 or over. In South Korea, this is 19 or over.
- Have at least 10,000 followers. South Korean users must have 50,000 or more.
- Within the last 30 days, your posts must have at least 1,000 views.
Here’s how to apply:
- Head to your TikTok profile.
- Click on the Menu button ☰, then choose TikTok Studio.
- Choose Monetisation, then select Creator Marketplace.
- Press Check eligibility to confirm if you qualify.
- Then click Join and follow the steps.
