Tag product marketing

What is a copywriter?

What is a copywriter

A copywriter writes copy which is content to promote and inform individuals. It could be a newsletter or a product description. It usually inspires consumers to purchase an item or service. If you’ve ever read an advertisement, visited a website,…

How to promote “boring” products

How to promote “boring” products

Not all products are fun, unfortunately. But, that mop isn’t going to sell itself. Nor will your special wood chippings for the garden… If they’re not going to sell themselves, how do you sell them? Let’s face it—some products aren’t…

What is paid advertising and how does it work?

What is paid advertising and how does it work

Paid advertising is a brilliant way of businesses marketing their products or brand. They pay to display adverts for their products or services on websites, social media and more. What is paid advertising? Paid advertising is when businesses or individuals…

What did marketing look like 20 years ago?

What did marketing look like 20 years ago

Marketing has come a long way over the years. What started as shouting about your products in a public place in person, has turned to shouting about it in a public place online. Marketing has undergone significant transformations over the…

Major nostalgia as Fisher-Price and Nokia reboot two classics

That’s right, not one but two childhood classics are making a return. Essentially our first-ever phone and our first real phone are back in business. Nokia’s famous, indestructible brick phone is going to be back in business, and Fisher-Price’s Chatter…

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