A collection of tips, tricks and hacks that can boost your marketing game and push your creations further.
Let’s be completely honest about B2B social media marketing: a lot of it is an absolute snooze-fest. For some bizarre reason, the moment a marketer sits down to write content for a Business-to-Business audience, they transform into a Victorian schoolmaster.…
There are few things on the internet more painful than watching a corporate marketing department try to be “cool”. You’ve almost certainly seen it happen. A brand wants to appeal to a younger demographic, so they assemble a committee of…
Artificial intelligence is an absolute godsend for busy content marketers. Let’s not pretend otherwise. When it’s 4:30 pm on a rainy Tuesday and you need to churn out three LinkedIn captions before you can log off and go to the…
If you take a look at the official UK vinyl charts on any given week, you’ll notice something rather comforting, if a little bizarre. Nestled comfortably alongside the latest hyper-pop releases and hyped indie debuts, you will invariably find a…
We’ve all been there. You’re sitting in your bedroom studio, staring at a blank DAW session. The grid is looking back at you, judging you. You hit a few keys on your MIDI controller, cycle through your favourite drum kits,…
There is a massive conversation happening in the music world right now, and it doesn’t involve a controversial pop star or a legendary band reuniting. Instead, it’s all about artificial intelligence. AI music tools have moved far beyond generating funny…
While a dynamic microphone is the original, robost option. It isn’t quite as precise as a condenser microphone. A dynamic mic is a great option for on the go concerts but a condenser mic is one you’d record in a…
If you have ever browsed the headphones section of an electronics shop or a music website, you will have noticed that some pairs are marketed for everyday listening, while others are explicitly labelled as studio monitors or reference headphones. They…
If you have ever found yourself sitting with a brilliant eight-second loop inside your music software, unsure of how to turn it into a full, three-minute track, you are experiencing the hardest part of songwriting: arrangement. Arrangement is simply the…
If you are new to the world of music production, you will constantly hear two words grouped together: mixing and mastering. They are the two final, crucial steps in turning a rough bedroom recording into a polished track ready for…
