Livestreaming your concert is a brilliant way to reach fans who can’t attend in person, grow your audience globally, and create valuable content you can repurpose later. Whether you’re playing in a small venue or hosting your own living room…
Previously being tested in beta, TikTok has released their version of Spotify for Artists, allowing music artists to expand discovery. For the past two months, TikTok has been testing a beta version of TikTok for Artists. This has been quietly…
Countries across Europe are calling for an EU-wide action plan to protect younger users online. The proposal ensures stricter controls on social media, and has been backed by many. Countries within the EU are coming together to back a proposed…
Whether you’re a beginner makeup artist or looking to refresh your brand, a strong portfolio is essential. It’s your visual résumé—a way to show potential clients or employers what you’re capable of, from your technical skills to your unique style.…
An electronic press kit (EPK) is your professional music CV—it’s what promoters, media outlets, booking agents and labels use to learn who you are, what you sound like, and why they should pay attention. For independent artists, a strong EPK…
Colour plays a crucial role in setting the tone, mood, and branding of your content. They can speak for your brand without the need for words. Whether you’re designing for your social media feed, videos, or website, the right palette…
If you’re trying to grow your audience or promote a product, running ads on Instagram, Facebook or TikTok can give you a major boost. But with different ad platforms and formats to choose from, it can be tricky to know…
Many content creators assume you need thousands of followers before brands will notice you—but that’s no longer true. With the rise of micro-influencers, brands are actively seeking out creators with smaller, highly engaged audiences. If you’re wondering how to get…
If you’ve noticed fewer likes, comments or shares on your posts lately, you’re not alone. A drop in engagement rate can be frustrating—especially when you’re putting in the effort to stay consistent. But don’t panic. There are several common reasons…
TikTok is the ultimate hub for fast-moving trends, viral sounds, and creative challenges. What’s hot one week might be totally forgotten the next, so staying on top of what’s trending is key—especially for creators who want to grow, engage, or…
