Category Resources

Valuable resources you can use to market your music and content.

How to make a playlist go viral on Spotify

How to make a playlist go viral on Spotify

Spotify playlists have become one of the most influential ways people discover new music. A viral playlist can launch artists, shape trends, and attract thousands—even millions—of followers. But how do you create a playlist that catches fire and spreads across…

Spotify Audiobook+ is now available in the US

Spotify Audiobook+ is now available in the US

Previously released in other regions, Audiobook+ is now accessible within the US. Offering listeners an extra 15 hours of audiobooks each month. Last month, Spotify launched their audiobook feature across Ireland and Canada. After huge success, the feature has been…

Discovery & algorithm bias: why good music often goes unheard

Discovery & algorithm bias why good music often goes unheard

In today’s digital music landscape, success is often measured in streams, followers, and placements on curated playlists. While platforms like Spotify, YouTube Music, TikTok, and Apple Music promise global reach and discovery, the reality for many independent artists is far…

Audience growth & engagement: building more than just numbers

Audience growth & engagement building more than just numbers

In the fast-paced world of social media, audience growth and engagement are often treated as the holy grail. From follower counts to like totals, these numbers can seem like the ultimate proof of success. But for many creators, small businesses,…

How to choose the right [software/tool/API] for your business

How to choose the right [softwaretoolAPI] for your business

Choosing the right [software/tool/API] for your business can be the difference between scaling efficiently and hitting constant roadblocks. With so many options on the market, it’s easy to get overwhelmed. This guide will help you navigate the decision-making process, so…

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