Category People

Case studies and commentaries of independent musicians, content creators and brands that use PUSH to fulfil their DIY marketing needs.

What is a split sheet and why do you need one?

What is a split sheet and why do you need one

If you’re sharing your music with other creators and collaborators, you’ll need to look into split sheets. It protects all of you, and your work. If you’ve ever written a song with other people, whether it’s bandmates, a producer, or…

Creating for yourself vs. creating for an audience

Creating for yourself vs. creating for an audience

Creating for yourself is such a different experience because you have your own likes and taste, and you can be a little kinder to yourself if your work isn’t perfect. However, with an audience, you want it to be just…

Steps to trademark your business name

Steps to trademark your business name

If you’ve spent time finding the perfect business name, you want it to be yours and not to be shared by others, right? Well, the best way to do this and protect your name is by trade marking it. 1.…

Effective upsell strategies to boost your revenue

Effective upsell strategies to boost your revenue

Every company wants to upsell. The idea is, you add more products or a better service on and the customer therefore spends more money. Brands use it every single day, but how do go about it if you never have…

How to price your products or services competitively

How to price your products or services competitively

Knowing how to set your prices is a tricky one. It can often take a few years of business before you get it right, but not everyone can wait that long. Pricing your products or services correctly is one of…

How to write an effective resume

How to write an effective resume

An effective resume is the difference between getting the job and not. It shows who you are as a person, what you can offer, and how much effort you put into your work before they get a chance to meet…

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