Category Music marketing

How musicians, producers and labels can use the breadth of PUSH.fm tools to market their music and further their musical career.

PUSH 101: How does a Reward Link work?

Reward Links are great for everyone involved. The creator setting one up will benefit from follows, streams, subscribers etc. While the audience will complete set tasks and then access free digital rewards. How does a Reward Link work? Anyone can…

Pre-saves – why it is important to save early

Pre-saves help your favourite artists secure listeners. They’re a promotional tool for them to use ahead of their release date. By you saving their tracks, the artists know they’ll have an audience on the day their tracks are live. Pre-saves…

Create a free fanlink for your music links

Sending your music to various stores means multiple links. More than one link to promote, but only one link allowed per social media bio. This is when you need to create a fanlink which is a smart URL, containing multiple…

Spotify creates a career resource platform, In Focus

Spotify have introduced a new website called In Focus which is designed to help artists expand their career. The streaming platform has described it as “an artist manager in your pocket”. They aim to give you the tools you need…

PUSH 101: What is a link in bio?

What’s the difference between a link and a Bio Link? One has so much more potential than the other. Expand your promotion and work around Instagram’s one URL per bio rule. You could reach a much bigger audience at no…

Creating a Fan Link – how and why you should

As an artist your music is your livelihood, so you want people to hear it. The more streams you gain, the more you earn. However, how can you encourage people to listen to your tracks? You can’t share every store…

A complete guide to Pre-saves – everything you need to know

Pre-saves can completely change the game for any artist. They help drive attention ahead of release day and get your name out there. Not only that, but they can place you within Spotify’s editorial playlists. Which, ultimately means you’ll gain…

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