Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

Creative ways to use a reflector as a photographer

Creative ways to use a reflector as a photographer

A reflector might just be one of the most underrated tools in a photographer’s kit. Compact, affordable, and incredibly versatile, it can completely transform the look of your images. Whether you’re shooting portraits, still life, or even nature scenes, using…

What designers can learn from musicians (and vice versa)

What designers can learn from musicians (and vice versa)

At first glance, design and music might seem like very different creative disciplines—one visual, the other auditory. But dig a little deeper, and you’ll find that both designers and musicians are engaged in solving similar problems: how to evoke emotion,…

How to use ChatGPT to write a YouTube script

How to use ChatGPT to write a YouTube script

Whether you’re just starting a channel or already making content regularly, writing a YouTube script can be one of the most time-consuming parts of the process. That’s where ChatGPT can help. From planning your video to refining your tone, it’s…

Why nostalgia is taking over music right now

Why nostalgia is taking over music right now

From synth-heavy pop throwbacks to ‘90s-style music videos and cassette tape releases, nostalgia has fully taken over the sound and aesthetic of modern music. But why are so many artists and listeners drawn to the past right now? It’s comforting…

10 underrated artists you should be listening to right now

10 underrated artists you should be listening to right now

In a world of algorithms and endless playlists, it’s easy to miss out on incredible artists who aren’t yet household names. Whether they’re crafting genre-bending sounds or quietly building loyal fan bases, these musicians deserve a spot in your rotation.…

The truth about Spotify streams and what actually matters

The truth about Spotify streams and what actually matters

Spotify streams can help you see what is popular and where your marketing has paid off. However, not all streams are always genuine, so be careful. If you’re an independent artist trying to grow your career, you’ve probably obsessed over…

What careers ex-TikTok stars could do

What careers ex-TikTok stars could do

TikTok has launched the careers of many content creators, but not everyone stays on the platform forever. Whether due to changing algorithms, burnout, or a desire for something new, ex-TikTok stars often look for different career paths. The good news…

TikTok Creator Marketplace – everything you need to know

TikTok Creator Marketplace - everything you need to know

The TikTok Creator Marketplace (TTCM) is a platform for creators and brands to come together to form collaborations and network. What is the TikTok Creator Marketplace? TikTok Creator Marketplace is available via TikTok One. This is a one-stop-shop for advertisers…

How to use Discord to build a fan community

How to use Discord to build a fan community

Discord has become one of the best platforms for musicians, content creators, and brands to build dedicated fan communities. Originally designed for gamers, it now serves as a powerful tool for engaging with followers, sharing exclusive content, and fostering a…

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