Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

Why Alt text is so important and how to use it

Alt text is a short description explaining the image or video in front of you. It allows the viewer to read what’s within the media if they cannot see the physical video or image. Alt text is displayed when the…

Create custom radio stations with YouTube Music’s redesign

The majority of streaming services offer radio features which create playlists of songs related to the original song of your choice. YouTube Music have found a way to personalise these radio stations even further. Streaming services offer a radio feature.…

What is shadowbanning, and how do you avoid it?

If you’ve noticed a huge dip in your social media engagement recently, you might be experiencing a shadowban. Believe it or not, they are real. All social platforms have their own version, we’ve broken down how they all work below.…

Should you watermark your images? Pros and cons

It’s 2023, many creatives have stopped adding watermarks to their work – but why? Watermarks act as a good way to protect your work against theft. However, it doesn’t stop everyone. There are ways to easily remove watermarks now, so…

ChatGPT can’t be credited as an author

Springer Nature are the world’s largest academic publisher. They have stated that information sourced from ChatGPT cannot be credited as an author. It can however be used for research. The world’s largest publisher Springer Nature have declared AI tools cannot…

Custom fonts for your Instagram captions and bio

Making your account stand out is one of the most important things for anyone wanting to grow on Instagram. There are endless ways you can achieve this. However, one fun and simple way is by adding your own custom font.…

How to manage your comments on YouTube

One of the best ways for your audience to engage with you on YouTube is through your comment section. However, not all comments are pleasant ones. So, it’s important you understand how to filter and manage your comments. If a…

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