Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

YouTube makes the largest updates to Live features yet

YouTube makes the largest updates to Live features yet

Creators will be able to go live on YouTube in both vertical and horizontal format simultaneously. They’ll also be able to live react to other creator’s live content, all from their mobile devices. YouTube is changing the way content creators…

Podcasters: the best way to share your episodes with PUSH.fm

Podcasters the best way to share your episodes with PUSH.fm

Sharing your podcast effectively is one of the biggest challenges creators face. With so many listening platforms available – from Spotify and Apple Podcasts to Google Podcasts and Amazon Music – it can be difficult to direct your audience to…

Spotify removes shuffle-only feature from free accounts

Spotify removes shuffle-only feature from free accounts

Previously, free Spotify users were only able to listen to music on shuffle. This would mean, any playlist streamed would be randomised. However, now, they can listen freely. Spotify previously had quite the restriction for music listeners on their free…

How to turn your Pre-save campaign into long-term fans

How to turn your Pre-save campaign into long-term fans

A Pre-save campaign is one of the most powerful tools artists and podcasters can use to build anticipation for a new release. By encouraging fans to save your music or podcast episode before it officially drops, you guarantee streams and…

Which social media platforms should you start with in 2025?

Which social media platforms should you start with in 2025

For musicians in 2025, social media is one of the most important tools for building an audience, promoting music and connecting with fans. The challenge is knowing where to start. With so many platforms available, it can feel overwhelming to…

How to respond to negative comments without damaging your brand

How to respond to negative comments without damaging your brand

Negative comments on social media can feel upsetting, especially when you’re a musician, influencer or content creator. Whether it’s criticism of your music, your style, or even your personality, it’s easy to feel defensive. But how you respond can make…

The difference between likes, comments, shares and saves

The difference between likes, comments, shares and saves

If you’re new to social media, it’s easy to get confused by the different types of engagement on your posts. You may see likes, comments, shares and saves, but what do they actually mean – and which ones matter the…

Why notifications aren’t working and how to turn them back on

Why notifications aren’t working and how to turn them back on

Social media notifications are essential for staying connected with your audience. Whether you’re a musician, influencer or content creator, notifications let you know when fans comment, share, or engage with your posts. But sometimes, notifications stop working – and it…

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