Tag social media

What makes a good Instagram bio for a small business?

Your Instagram bio is more than just a few lines of text — it’s the first impression your business makes online. In just a few seconds, it should tell people who you are, what you offer, and why they should…

What’s the 80/20 rule for social media content?

What’s the 8020 rule for social media content

If you’ve been creating content for a while, you might have come across the 80/20 rule — a principle often mentioned in marketing circles. But what does it actually mean for your social media strategy? In short, the 80/20 rule…

How do I come up with content ideas for my business?

Staring at a blank content calendar? You’re not alone. Coming up with fresh, relevant content ideas for your business can feel overwhelming — especially when you’re wearing multiple hats. Whether you’re creating for Instagram, LinkedIn, your blog, or email marketing,…

Social media trends to watch this year

Social media trends to watch this year

Social media is evolving faster than ever, and staying on top of the latest trends is key if you want to stay relevant and competitive. Whether you’re a small business, content creator or digital marketer, understanding where social platforms are…

30 social media post ideas when you’re stuck for content

30 social media post ideas when you’re stuck for content

We’ve all been there — staring at the screen, wondering what on earth to post. You know you need to stay consistent on social media, but creativity doesn’t always show up on demand. If you’re feeling stuck or uninspired, don’t…

Budgeting for ads: how much should you spend?

Budgeting for ads how much should you spend

When it comes to digital marketing, one of the most common (and critical) questions is: how much should I spend on ads? Whether you’re running Facebook ads, Google Ads, or paid campaigns on TikTok, having the right advertising budget can…

How to create a digital styling portfolio

How to create a digital styling portfolio

A digital styling portfolio is essential for showcasing your talent, attracting clients, and standing out in the fashion industry—especially on platforms like Instagram or LinkedIn. Whether you’re just starting out or refreshing your brand, here’s how to create a compelling…

Are Smart Links the future of content marketing?

Are Smart Links the future of content marketing

In a digital world where attention is short and options are endless, content marketers are under pressure to make every click count. As strategies evolve, so do the tools we use. One such tool gaining serious momentum is the Smart…

How do I get paid collaborations with brands?

How do I get paid collaborations with brands

Getting paid collaborations with brands is a major milestone for many influencers and content creators. Whether you’re just starting out or looking to grow your income streams, landing brand deals can boost your credibility and turn your passion into a…

How to shoot high-quality outfit reels with a phone

How to shoot high-quality outfit reels with a phone

Creating eye-catching outfit reels doesn’t require a professional camera—your phone is more than capable. With the right approach, you can produce sharp, stylish content that resonates with your audience and elevates your fashion brand. Here’s how to shoot high-quality outfit…

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