In today’s competitive market, customer acquisition is often the primary focus for businesses. However, the importance of customer retention should not be underestimated. Retaining existing customers is crucial for the long-term success and growth of a company. Here, we explore…
In this essential guide, we’ll break down the key legal aspects every small business owner should know. From choosing the right business structure to understanding contracts, intellectual property, and employment law, we’ve got you covered. Starting and running a small…
As a small business owner, it’s important to stay inspired, continue learning, and find new ways to innovate and grow your business. The start of a new year is the perfect time to refresh your perspective and gather insights that…
Starting a business is an exciting journey, but one of the first and most important steps in that journey is creating a business plan. A well-crafted business plan serves as a roadmap for your business. Outlining your goals, strategies, financial…
A USP or Unique Selling Point is something that makes your small business stand out. A reason consumers should pick you over your competition. A Unique Selling Point (USP) is what makes your business stand out. It’s that special quality…
Having a set-up specifically for work is important in any job. It will help you focus and be in the right mindset to get the work done. Creating an effective workspace and maintaining focus is crucial for productivity, especially if…
ChatGPT has made headlines in recent years for being revolutionary. It offers advice, and knowledge that can’t be found as easily elsewhere. There are options for the AI platform to write your CVs and even essays. Running a small business…
If you’ve spent time finding the perfect business name, you want it to be yours and not to be shared by others, right? Well, the best way to do this and protect your name is by trade marking it. 1.…
Every company wants to upsell. The idea is, you add more products or a better service on and the customer therefore spends more money. Brands use it every single day, but how do go about it if you never have…
Knowing how to set your prices is a tricky one. It can often take a few years of business before you get it right, but not everyone can wait that long. Pricing your products or services correctly is one of…
