Tag promo

Breaking down the perfect 30-second music promo video

Breaking down the perfect 30-second music promo video

Short-form video has become the frontline of music discovery. Whether you’re promoting a new single, an upcoming gig or a behind-the-scenes moment, a tight 30-second promo can make all the difference. But what makes a promo actually work? Below, we…

YouTube Music introduce merch feature to reward fans

YouTube Music introduce merch feature to reward fans

Recently, at YouTube’s Made On event, they announced three new features; countdowns for pre-sales, thank you videos and merchandise drops. All of which should help strengthen the relationship between music artist and fans. YouTube Music plan to launch three new…

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