If you’re a small business owner looking to invest in online advertising, you’ve probably asked yourself: Should I use Facebook Ads or Google Ads? Both platforms offer powerful tools for reaching potential customers, but they work in different ways –…
If you’re trying to grow your audience or promote a product, running ads on Instagram, Facebook or TikTok can give you a major boost. But with different ad platforms and formats to choose from, it can be tricky to know…
Amazon Ads can target your audience and help you reach a whole new market of people. From tailored adverts on product pages, to brand placement when shoppers are offline. In today’s digital world, advertising plays a crucial role in promoting…
Many brands, content creators and influencers pay to boost their social media posts. But, is this a good idea? Is it cost-effective? What do you really get for your money? In today’s digital age, social media has become a powerful…
TikTok offers personalised ads. These adverts are placed from information TikTok has sourced from you. Your interests, location, and age will all play a factor in the types of ads you see. Brands purchase adverts on TikTok, so they can…
Creating ads for your Instagram content can help boost your work to a whole new audience. You can set your budget and length of time you want to run the adverts. Instagram will then promote to your target audience. To…
In an aim to be completely open, TikTok have released their transparency report. Within it, you can see content and adverts that have been pulled down from the platform throughout the past 12 months. TikTok have released their transparency report,…
Despite music companies Sony Music, Warner Music and Universal Music doing exceptionally well for themselves this year, YouTube has done ever better. Beating all other global record businesses and taking centre stage. New figures show just how well YouTube ads…
