With over 19.8 billion streams globally in 2025, Bad Bunny once again has the top spot for Global Artist. However, Lady Gaga and Bruno Mars win the title for the Top Global Song with over 1.7 billion streams on their song…
Today’s the day! The one we have all been waiting for – Spotify Wrapped 2025 is officially here. Check out your super listener status and see what albums have been in the spotlight for you this year with all new features.…
For years, the music industry revolved around mass appeal. Major labels chased radio-friendly hits, artists were encouraged to make their sound more “universal”, and success was largely measured by chart positions. But the streaming era has rewritten these rules entirely. Today,…
Short-form video has become the frontline of music discovery. Whether you’re promoting a new single, an upcoming gig or a behind-the-scenes moment, a tight 30-second promo can make all the difference. But what makes a promo actually work? Below, we break…
Collaborating with other creators is one of the fastest ways to grow your audience, improve your skills, and build genuine connections online. But when you’re just starting out, it can feel intimidating — especially if you think your platform is too…
The two work together and are part of the same umbrella, but aren’t the same platform, nor do they have the same audience. So, what are the differences? How to tell iTunes and Apple Music apart? iTunes and Apple Music are…
You don’t need millions of followers to work with brands. In fact, more companies than ever are choosing to partner with small creators, because they offer authenticity, stronger engagement, and better value for money. But to secure these opportunities, you need…
For many content creators, finding the best way to make money online is a constant challenge. As your audience grows, so do your opportunities — but so does the pressure to choose the right tools. Two popular routes are subscription platforms…
Scales and modes are more than just technical exercises — they are powerful tools for creating mood, colour, and originality in your music. Understanding how to use them creatively allows you to compose interesting melodies, improvise with confidence, and add depth…
For the first time, China’s sales metrics will be added to global data, allowing people to view through Billboard’s charts. Music consumption numbers will be visible, which isn’t something that has happened before. Now, people can view music consumption metrics from…
