Articles, tips, guides and tricks centred around Instagram.
Promoting music can feel like a full-time job. You have to create content, post on social media, build anticipation, share links, encourage streams, communicate with fans and somehow find time to make the next song. With so many platforms, tools…
Getting your fans to share your music on social media can often feel like hard work. However, Instagram’s ‘Add Yours’ Music sticker makes word-of-mouth promotion feel like a fun, interactive game. Instead of just asking people to stream your latest…
Promoting music online has never been easier, but it has also never been more fragmented. Artists are expected to maintain a presence across multiple streaming platforms, social networks, video channels and promotional tools. As a result, it can be tempting…
When you are trying to build an online presence alongside a full-time job, family life, or a busy daily schedule, social media can quickly feel like an overwhelming second job. It is easy to start the day with the best…
Running a Questions & Answers (Q&A) session on Instagram Stories is one of the easiest ways to connect directly with your audience. It gives your followers a chance to ask you questions, while helping you build trust, show off your…
For decades, major record labels were seen as the gateway to success in the music industry. They provided funding, promotion, industry connections and access to opportunities that were difficult for independent artists to secure on their own. Today, the landscape…
Social media has become one of the most important tools for artists looking to share music, connect with fans and build a lasting audience. However, successful music marketing is no longer just about announcing a new release. The strongest strategies…
When artists plan a new release, the focus is often on reaching new listeners. While discovering new audiences is an important part of growing a music career, the most valuable support often comes from the people who already know and…
With millions of Instagram Stories posted every single day, relying solely on the app’s default fonts and basic stickers makes it difficult for your content to get noticed. Whether you are an independent music artist announcing a tour date, a…
Releasing new music is exciting, but promoting it across multiple platforms can quickly become overwhelming. Between streaming services, social media channels, pre-save campaigns and fan updates, artists often find themselves juggling a long list of links and calls to action.…
