Category In the loop

Industry news, launches and updates – everything to keep you in the loop.

TikTok have lowered their ad prices to compete with Meta

TikTok have reduced the price of their adverts to compete with Meta, YouTube and Twitter. Their aim is to pull brands and creatives away from their competition and secure them on their own platform. TikTok has started offering adverts at…

YouTube partner with Arizona State University to offer college credits

YouTube have announced their new partnership with Arizona State University, and Crash Course. This partnership will provide college students with courses they can take directly from YouTube. The courses will count towards college credits. YouTube has announced they’re partnering with…

YouTube Shorts are introducing revenue sharing

YouTube have announced they’re introducing revenue sharing for creators of YouTube Shorts. This will come into effect from February 1st. It will allow creators to earn money from adverts that are placed between their videos in the Shorts feed. YouTube…

Twitter introduce a FYP (For You Page) just like TikTok

Twitter have changed the way you’ll view your timeline. Instead of tweets being shown based upon an algorithm, they’ll now be displayed based on your preferences. Users will have the option to switch between two tabs – Following and For…

Spotify’s brand-new Playlist in a Bottle feature

Dear future self, are we still listening to the same tracks? What’s our favourite genre? Has our top song changed? Spotify Playlist in a Bottle allows you to capture your current 2023 music favourites and save it for the future…

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